Swimming pools can and should continue to be a source of income long after installation.
Read MoreA nice little job for the winter.
If things are a little bit quieter at this time of year, it’s an ideal time to go through your records of new and old customers and tidy up your database.
Read MoreHow do you deal with being ‘too expensive’?
Price is, of course, always an issue so what do you do when someone thinks your ‘fair price’ is too much?
Read MoreThe human touch.
Establishing and growing your business these days can seem like it’s all down to the web and modern marketing techniques, but is it?
Read More‘Showrooming’; good or bad?
Have you ever experienced people coming into your showroom to compare prices with the Internet?
Read MoreMarketing your wet leisure business is only complicated if you make it that way.
Simplicity is often the best thing when it comes to marketing your business, but getting to a simple marketing plan can take a bit of work.
Read MoreHow to get more connections on LinkedIn.
People in the wet leisure industry have taken to LinkedIn to promote their business and grow their network. Here are some tips on how to get more connections.
Read MoreHow many times must you meet a new customer before you make the sale?
‘Touchpoint’ is the latest marketing buzzword and, oddly, it actually makes sense.
Read MoreWhy use Darlly Filter Cartridges?
Using inferior filter cartridges is a major source of problems. Not only do they fail to give users the water quality and clarity that is so essential to the pool and spa experience but they are a false economy.
Read MoreText messaging: simple and cost effective marketing.
Using text messaging to keep in touch with your customers can be simple, straightforward and cost effective; so much so that you can probably do it yourself.
Read More
