Customer satisfaction builds word of mouth referrals, a healthier profit margin and can help grow your business. So what issues do you need to consider on this important topic.
Read MoreWord of mouth advertising
In the 2013 Wet leisure Industry Survey, word of mouth was put down by many respondents as their favourite form of advertising, but what are its pro’s and con’s?
Read MoreTweets, updates and articles
Getting the words right for Twitter, Facebook and Linkedin can help pool, spa or sauna businesses make the most of social media.
Read MoreMarketing for the future.
Golden Coast has been a part of the wet leisure industry for more than 35 years. During that time, the family run business has seen many changes, so is it any wonder they are currently leading the way when it comes to the use of online and social media marketing within the industry?
Read MoreHow might the 2012 Olympics affect my wet leisure business?
The 2012 Olympics is perhaps the biggest event on the calendar this year but what threats and opportunities does it pose for your wet leisure business?
Read MoreSetting up your Twitter account
If you’re smart, Twitter presents a fantastic opportunity to gather market intelligence, build profitable relationships and find new customers for your pool, sauna or hot tub business. But where do you begin?
Read MoreHow to use LinkedIn: the basics
As the most popular website for business networking, LinkedIn has several possible uses for people working in the wet leisure industry. This article is aimed at getting you up and running.
Read MorePositive Predictions for 2012
The Mayans may well be wrong. It seems as if its part of human nature to try and look into the future and 2012 has gathered more attention than most years. Nostradamus and the Mayans both took a particularly gloomy view but I for one am betting they’re wrong. Working on the assumption that the […]
Read MoreMaintaining customer loyalty
In this article we will look at ways of maintaining customer loyalty in the wet leisure industry.
Read More