Expanding your business into the sauna market.

The last few seasons have hit the pool industry particularly hard. Not only is the country suffering from economic recession but we’ve also had a run of bad summers and, almost unbelievably, a hosepipe ban on top of that. The trade are coping with these difficult conditions as well as they can but things could […]

Looking Back at the Year Ahead

If tough times make strong people, wise business owners and lean and efficient companies then we should be one hell of an industry in 2012. This year has been tough at almost every level. There is little prospect of 2012 being significantly better as a business environment however there is a silver lining to the […]