2021, like every year, was ushered in with a host of predictions. In the Chinese calendar it was the year of the Ox forecasting good fortune and hard work. The UN designated 2021 as International Year of Peace and Trust and the UK media saw 2021 as the year that vaccines would save our summer, […]
Read MoreA short history of summer.
This season is set to be a memorable one for our industry, which set me thinking back over summers that have been.
Read MoreA toe in the water.
Our industry got out of the blocks early this year and we all know what it will take to make 2021 a fantastic season so, is it going to happen?
Read MoreWhat do meditation apps, online fitness and the wet leisure industry all have in common?
The Wet Leisure Industry Survey Report came out last month and it shows the massive affect that COVID has had on our industry. It made 2020 a year like no other. In fact, for some wet leisure businesses, it made it the best year they have ever had.
Read MoreSocial media has taken over the world! Or is that just fake news?
In 2011 our industry survey reported 46.9% of wet leisure businesses as active on social media. By 2019 that had jumped to…
Read MoreGolden Coast needs your vote
We’re shamelessly seeking your support having been shortlisted for a Family Business of the Year Award 2020.
Read MoreThis might be controversial, but perhaps things aren’t as bad as we think.
Apparently, evolution has programmed us to take more notice of bad news than good. How is that working out for us?
Read MoreLeadership: noun. The action of leading a group of people or an organisation.
Your team, your party, your group or your squad; wherever you look people seem to like getting themselves into groups to achieve a goal or promote a cause or win a match, and those groups need to be led. They need leadership.
Read MoreIndustry survey reveals staff training concerns
A shortage of staff skills was cited as a key issue for 2019 by trade members who anonymously took part in the recently published Wet Leisure Industry Survey.
Read MoreThings that caught my eye this year.
First of all, talking about things that are eye-catching, let me welcome you to our new-look newsletter. I hope that you like it.
Read More
