2021, like every year, was ushered in with a host of predictions. In the Chinese calendar it was the year of the Ox forecasting good fortune and hard work. The UN designated 2021 as International Year of Peace and Trust and the UK media saw 2021 as the year that vaccines would save our summer, […]
Read MoreDirect mail or email? There is still a lot to be said for using the post.
With the irresistible rise of the Internet, email marketing quickly took over from direct mail and mail drops as the direct marketing medium of choice but do we need to look and see if that is still true today?
Read MoreWhy you should be thinking about going into the sauna market.
One of the best ways for a business to grow is for it to successfully react to change; to see new opportunities in the market and take advantage of them
Read MoreNew products or new markets? A scientific approach to growing your business.
If you want to grow your business, there are really only four basic ways of doing it. When you see what your options are, you can decide which one might be right for your wet leisure business.
Read MoreWhile you were sharing a picture of a grumpy cat, this is what changed on Facebook.
With Facebook constantly updating, changing, and adding more features it’s hard to keep up. So here are 5 updates and news snippets you need to know about.
Read MoreA website doesn’t last forever. Are you keeping up with Google changes?
Is your website still bringing in the business enquiries and traffic that you want it to or have changes at Google left it behind?
Read More“I would recommend your business to anyone!” How to get the most out of testimonials.
Great testimonials from your customers can really make your business stand out so are you making the most of them?
Read MoreA simple guide to Google AdWords and pay-per-click advertising.
This year’s Wet Leisure survey showed an increase in businesses in our industry using AdWords and pay-per-click advertising so here is a beginner’s guide.
Read MoreHow videos can promote your business.
Television advertising might be just for the big boys, but the Internet can let you use moving images to grow your business.
Read More6 reasons your customers might be going elsewhere.
A simple, six-point checklist that you should put your business through at least once a year.
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