In response to growing customer demands for pool improvements, we have updated our popular retrofit sales brochure, Ideas and Inspiration for Improving your Pool.
Pictures paint a thousand words.
The glossy, full colour brochure is designed to inspire customers with the many ways they can breathe new life into their pools this year – improving efficiency, appearance, enjoyment and maintenance needs.
Importantly, for Golden Coast customers, it can be branded, free of charge, with your company logo, immediately equipping you with a professionally designed, customer-facing sales brochure which has been specifically developed to encourage customers to upgrade.
The Wet Leisure Industry Survey Results 2015, revealed at SPATEX 2016, showed that more than 56% of retail customers were actively seeking products to improve existing pools. Second only to energy-saving products in growth, this is the third year that demand for these products has increased.
Since its introduction, this brochure has proved popular and successful in driving retrofit sales and we’ve enhanced it further this year, to help our customers take full advantage of the upselling opportunities available including new covers and pre-filters to dosing units and much more.
While some are looking to replace worn and inefficient equipment, others may be looking for simple aesthetic change. Pools really can continue to be a source of valuable business long after the initial installation.