Is your website still bringing in the business enquiries and traffic that you want it to or have changes at Google left it behind?Read More
In the Digital Marketing section you will find posts and articles that contain information and advice on Internet marketing written specifically for the wet leisure industry.
Web based marketing is an increasingly important part of running any successful business and the wet leisure industry is no exception.
This section contains articles relating to your business’s web site, how well it performs on Google and many other aspects of Internet marketing.
A simple guide to Google AdWords and pay-per-click advertising.
This year’s Wet Leisure survey showed an increase in businesses in our industry using AdWords and pay-per-click advertising so here is a beginner’s guide.Read More
How videos can promote your business.
Television advertising might be just for the big boys, but the Internet can let you use moving images to grow your business.Read More
The human touch.
Establishing and growing your business these days can seem like it’s all down to the web and modern marketing techniques, but is it?Read More
A quick guide to Google+
Launched in January 2012, lots of people seem to find Google+ a bit confusing, but what could it do for your wet leisure business?Read More
The importance of a mobile-friendly website.
More and more people are searching the web on a mobile device. How does that affect your wet leisure website?Read More
The benefits of blogging.
A blog can be good fun, it can also mean commitment and hard work so, does your wet leisure business really need to blog?Read More
The benefits of link building for your web site
Link building for your wet leisure business web site can improve your search engine ranking and bring more customers to your site.Read More
Improving Google Performance: Basics for pool and sauna businesses
Search Engine Optimisation is a complicated and fast-evolving area, which can cost thousands of pounds. Nonetheless, there are some basics principles which every pool, sauna and spa business can and should get right.Read More
The importance of your website
Your website is a vital tool in the marketing of your wet leisure business. This article looks at some of the things you should bear in mind when developing or improving your site.Read More