First of all, talking about things that are eye-catching, let me welcome you to our new-look newsletter. I hope that you like it.Read More
In the same way that we provide technical support to our trade account customers, we offer sales and marketing support as well. It’s another aspect of the customer service that we offer. It’s another way that we can share the knowledge that we have built up over our time in the wet leisure industry.
On this site, in the resources section, we have a large number of posts that look at various aspects of marketing specifically from the perspective of the wet leisure industry.
Those posts are divided up into various categories to make it easier for you to find the information and advice that you are looking for.
The world is in a funny old place at the moment and even through rose-tinted glasses it can look a bit gloomy. And then a thought struck me…Read More
Tales and observations from a short trip to the home of the Whopper.Read More
I know I need to do it and it is something that I enjoy, it’s just that I’ve got into the habit of putting it off until the last possible moment but here’s the deadline so I best get started. Hang on. I’ll just put the kettle on first.Read More
I think more people share a common view of what makes a perfect summer than of any other season and summer memories are easily triggered by a snatch of a song or the sight of the sun. Isn’t that glorious?Read More
It’s not a quiet, sensibly paced run in France. It stands for ‘Lands End to John O’Groats’. It’s 1027 miles in 74 hours, on a bicycle. Gives you time to think, I can tell you that.Read More
Didn’t we used to take our own? Have we given too much away? Isn’t it an important part of being an adult?Read More
I think that, for businesses, individuals or indeed our entire industry, it’s important to know where we have been in order to plan where we are going.Read More
I think that everyone who works in the industry must have one or two favourite products. It might be something lavish like a moving floor, eco-friendly like a heat pump or just something that works really well like a particular fixing.Read More
June has brought us some record breaking weather. It probably hasn’t brought record breaking sales, but all that sunshine certainly hasn’t done our industry any harm. And the season is a long way from over.Read More