Coal, oil and batteries all store energy. If you had said just a decade ago that we would be looking at a future where the most important source of power could be the third one I doubt many people would have believed you.Read More
In the same way that we provide technical support to our trade account customers, we offer sales and marketing support as well. It’s another aspect of the customer service that we offer. It’s another way that we can share the knowledge that we have built up over our time in the wet leisure industry.
On this site, in the resources section, we have a large number of posts that look at various aspects of marketing specifically from the perspective of the wet leisure industry.
Those posts are divided up into various categories to make it easier for you to find the information and advice that you are looking for.
They say that it takes a lot more muscles to frown than to smile and I am starting to wonder if the same sort of thing can’t be said for emotions. What I mean is this.Read More
The rise of the machines. Skynet and The Matrix aside, is the real threat that self-service checkout in Tesco?Read More
Your team, your party, your group or your squad; wherever you look people seem to like getting themselves into groups to achieve a goal or promote a cause or win a match, and those groups need to be led. They need leadership.Read More
All is fair in love and war and, well, pretty much everything else it seems. In fact, do we even know what ‘fair’ means anymore? By Jamie AdamsRead More
‘Good team player.’ ‘Works well in a team.’ Everyone’s CV is full of how important team work is in business these days but does it really work the way we think it does?Read More
First of all, talking about things that are eye-catching, let me welcome you to our new-look newsletter. I hope that you like it.Read More
According to findings from the Wet Leisure Industry Survey released in January, the industry is planning on another strong year despite political and economic uncertainty.Read More
The world is in a funny old place at the moment and even through rose-tinted glasses it can look a bit gloomy. And then a thought struck me…Read More
Tales and observations from a short trip to the home of the Whopper.Read More