Growing your retrofit sales.


In response to growing customer demands for pool improvements, we have updated our popular retrofit sales brochure, Ideas and Inspiration for Improving your Pool.

Ideal customer?


Starting pool service for a new customer involves liability risks beyond what’s normally encountered with an existing customer. This risk can be minimized by recognizing problems and dealing with them early in the relationship. Here are some areas to consider when taking on a new client.

Running rings around the competition. What London 2012 can teach us about marketing.


It is probably safe to say that everyone considers the Olympic Games in London to have been a success. Just how big a success is down to a matter of personal opinion, but the event and the coverage that surrounded it won the hearts and minds of a nation.