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A simple guide to Google AdWords and pay-per-click advertising.

Posted on 29th April 2015 by Jamie

This year’s Wet Leisure survey showed an increase in businesses in our industry using AdWords and pay-per-click advertising so here is a beginner’s guide.

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Posted in Blog, Digital Marketing   |   Tags: advert, adwords, campaigns, descriptions, google, keyword, links, marketing, meta, pay per click, ppc, ranked, search, SEO, tags, traffic, website

Holding your own event or open day

Posted on 9th April 2013 by Jamie

Having an open day at your showroom or holding an event somewhere special can be a real kick-starter to your season. What do you need to do to you get it right?

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Posted in Blog, Traditional Marketing   |   Tags: advert, customers, database, displays, event, location, marketing, open day, pool, PR, radio, sauna, showroom, spa, wet leisure, wet-test

How to write a radio advert

Posted on 8th March 2012 by Jamie

Some advice, tips and hints on how to write and produce radio advertising that works for your pool, sauna or hot tub business.

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Posted in Blog, Traditional Marketing   |   Tags: advert, Advertising, local, news, offers, pool, press, radio, sauna, spa, wet leisure

How to design a press advert

Posted on 17th February 2012 by Jamie

In this article we will look at the process to go through to design an effective press advertisement for your wet leisure business.

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Posted in Blog, Traditional Marketing   |   Tags: advert, copyright, design, layout, marketing, messages, promotion, target audience

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