If things are a little bit quieter at this time of year, it’s an ideal time to go through your records of new and old customers and tidy up your database.
Read MoreStop worrying, start selling – 4 ways to take control
I don’t know about you, but I’m sick and tired of being at the mercy of the weather. Don’t get me wrong: I love the Wet Leisure industry. It has always been my family trade, and our father’s before us. It’s in our blood.
Read MoreAre You Ready for Spring?
It may still feel like winter. The skies might still be grey. But spring starts on the 20th March and that means there will be plenty of pools to open and hot tubs to service. There’s money to be made and businesses to grow, so you better get ready to make the very best of […]
Read MoreHow to handle a recession
In this article we will look at doing business during a recession; how you can minimise the risks and perhaps even spot opportunities.
Read MoreWhat’s around the corner?
5 things to think about in October… Autumn officially began just a few days ago. Leaves are falling off the trees and winter pool covers are going on. If you want a cold shower after your sauna it won’t be long before you just have to step outside. October seems to feel like a time […]
Read MoreIncreasing profitability with cross-selling
This article will look at an extremely useful marketing technique that you could use to expand your pool business. There are many opportunities for cross selling in the wet leisure industry and yet it remains an area that is under exploited.
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