Golden Coast managing director Jamie Adams reveals the greatest asset we can have in this industry and the steps being taken by the company to enhance its value.
Read MoreHow will Brexit affect us? How will it affect you?
It’s starting to seem as if that’s a question not even the politicians know the answers to, but here are my honest thoughts.
Read MoreWithout the people who work there, is any business much more than a building and a bank account?
You won’t have to wait long to hear people talking about how important their employees are to their business, how valued and special their staff are. But what can we do to put real meaning behind that and not just pay lip service to the idea?
Read MoreIf knowledge is power, are we choosing to run at half throttle?
If you asked the car industry how many vehicles they had sold in 2014, would you expect them to reply, ‘No idea’? Well, we all work in an industry that is surprisingly short on facts and figures about itself. That can’t be helpful, can it?
Read MoreGetting the most from attending SPATEX.
Over 100 companies will be exhibiting at SPATEX 2013 and they will be planning on making the most of the event. How do you, as an attendee or visitor, make the most of it?
Read MoreMarketing an expensive product
Selling an expensive product to wealthier people takes a slightly different approach. This article looks at some of the marketing strategy involved.
Read MoreTop tips for direct mail
What do you need for a successful direct mail campaign? Direct mail is just one form of direct marketing, which is any unsolicited contact that your business makes with its existing customers or with potential customers.
Read MoreCosting your pool build.
In this article we will look at some of the issues that you should be considering when costing a pool build project.
Read MoreSkills growth at Golden Coast
Golden Coast has appointed Michael Grenfell as an administrator to bring additional business management skills to the company, especially related to marketing, as the company continues its drive for innovation in the UK’s wet leisure industry.
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