Our industry is looking at a long lasting hosepipe ban and a drought that has spread to many more counties and I’m looking out of the window at grey skies and falling rain. We’ve got some breaking news on that hosepipe story in this newsletter, but what can our wet leisure industry do in a […]
Read MoreNew Moove’O automatic cover
It’s so simple, it begs the question – “Why hasn’t someone thought of that before?”
Read More170 mile cycle challenge
Dominic Adams, Director of Devon based Golden Coast, has decided to set himself a personal cycling challenge of 170 miles of non-stop cycling to raise money for North Devon Hospice and Devon Air Ambulance Trust.
Read MoreThe Hosepipe Ban; how the water shortage affects wet leisure
There is concern and confusion in the industry about what the drought measures actually are and how they will affect us. The facts aren’t great, but they are better than the rumours. What are the facts? Seven water companies across south and eastern England are introducing hosepipe bans from Thursday, 5 April 2012. These are: […]
Read MoreA water saving innovation
As the Government’s interest in water wastage from private swimming pools becomes a more significant issue, so the amount of water used in the day to day running of a pool needs to be controlled using products like the MultiCylone as it can save just under 60% of the water traditionally lost through backwashing.
Read MoreThe head, the heart and their wallet. Psychology and marketing
A simple, straightforward look at some of the thinking that goes on in people’s heads as they decide to make a purchase and how you can use that to increase sales.
Read MoreAnd the winners are . . .
Independent wet leisure specialist, Golden Coast, is delighted to announce the winners of the fantastic competition they launched with DEL Covers to win a VIP trip to the 24 hour Le Mans Classic race.
Read MoreHow to write a radio advert
Some advice, tips and hints on how to write and produce radio advertising that works for your pool, sauna or hot tub business.
Read MoreAre You Ready for Spring?
It may still feel like winter. The skies might still be grey. But spring starts on the 20th March and that means there will be plenty of pools to open and hot tubs to service. There’s money to be made and businesses to grow, so you better get ready to make the very best of […]
Read MoreMarketing an expensive product
Selling an expensive product to wealthier people takes a slightly different approach. This article looks at some of the marketing strategy involved.
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