I’m not suggesting that the nature of the political party that forms our next government will have an effect on hot tub sales but it would be nice if we could all just settle down and get on with business. Wouldn’t’ it?
Read MoreIn the same way that we provide technical support to our trade account customers, we offer sales and marketing support as well. It’s another aspect of the customer service that we offer. It’s another way that we can share the knowledge that we have built up over our time in the wet leisure industry.
On this site, in the resources section, we have a large number of posts that look at various aspects of marketing specifically from the perspective of the wet leisure industry.
Those posts are divided up into various categories to make it easier for you to find the information and advice that you are looking for.
Has SPATEX ‘turned of age’, or has the industry matured?
The industry show has just celebrated its 21st, we turn 40 this year. Will 2017 be the year the wet leisure industry comes of age?
Read MoreIt says ‘Free Delivery’. I wonder who pays for that?
Free delivery and free returns allow people to shop now, and decide later
Read More“Wet Leisure for Dummies.” There’s no such book.
If you look across the entire sweep of the wet leisure industry, it encompasses a whole raft of skills, technical know-how and areas of specialist knowledge. It’s time that we recognised that and invested in it.
Read MoreThe President of the United Sates is who! Does BREXIT still mean BREXIT?
I’m writing this a couple of days before the American elections and I know that you are reading it a week or two after the results are out and the dust has, hopefully, settled. I feel like I’m doing a topical quiz show that will be broadcast on Dave.
Read MoreI’m sure that I had quite a long list of things on my mind to worry about, and I am equally sure that someone stepping out from behind a van wasn’t one of them.
It’s easy to go through life being worried about stuff, isn’t it? But do we worry about the right things? Perhaps we would all be better off worrying a little less and looking on the bright side a little more.
Read MoreHow will Brexit affect us? How will it affect you?
It’s starting to seem as if that’s a question not even the politicians know the answers to, but here are my honest thoughts.
Read MoreAre you in or are you out?
The traditional media and social media are full of comment and opinion about Brexit and the EU. Unfortunately, that is mostly what it appears to be; just comment and opinion.
Read MoreGrowing your retrofit sales.
In response to growing customer demands for pool improvements, we have updated our popular retrofit sales brochure, Ideas and Inspiration for Improving your Pool.
Read MoreAre you part of the 60% looking forward to a great 2016?
SPATEX, surveys, social marketing and a stunning offer. It’s definitely time to get your ducks in a row for the coming season.
Read More