Decisions about business premises and showrooms can be vital for your wet leisure business. Here are some things you should bear in mind.
Read More‘Show-and-tell’ video success
Golden Coast celebrates 30,000th hit for Andy’s Answers
Read MoreImproving Google Performance: Basics for pool and sauna businesses
Search Engine Optimisation is a complicated and fast-evolving area, which can cost thousands of pounds. Nonetheless, there are some basics principles which every pool, sauna and spa business can and should get right.
Read MoreTweets, updates and articles
Getting the words right for Twitter, Facebook and Linkedin can help pool, spa or sauna businesses make the most of social media.
Read MoreThe importance of your website
Your website is a vital tool in the marketing of your wet leisure business. This article looks at some of the things you should bear in mind when developing or improving your site.
Read MoreExpanding your business into the sauna market.
The last few seasons have hit the pool industry particularly hard. Not only is the country suffering from economic recession but we’ve also had a run of bad summers and, almost unbelievably, a hosepipe ban on top of that. The trade are coping with these difficult conditions as well as they can but things could […]
Read MoreHow’s 2012 been for you; we really want to know.
It is feeling as if 2012 has been ‘winterised’ now. Its covers are on and it’s been put away for another year. But how have the last twelve months been? We’d like you to tell us all about it in our annual survey of the whole wet leisure industry; more on ‘how’ and ‘why’ later. […]
Read MoreKEEP CALM AND CARRY ON?
That’s the last thing you should do. The world changes all the time. If you don’t stay abreast of the changes and make the most of new opportunities you might get left behind. This month we look at diversification and what that might mean for your business.
Read MoreHow to retain and motivate your staff even if you can’t pay them more
Keeping your best staff is important for your wet leisure business and money needn’t be the key factor.
Read MoreRunning rings around the competition. What London 2012 can teach us about marketing.
It is probably safe to say that everyone considers the Olympic Games in London to have been a success. Just how big a success is down to a matter of personal opinion, but the event and the coverage that surrounded it won the hearts and minds of a nation.
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